A better business and lifestyle… isn’t that what every business owner dreams of?
Every small and medium businesses owner knows that becoming a better business owner isn’t an overnight process. It takes a lot of hard work. It takes time.
More importantly, it requires the right mindset.
I’m a business coach, not a life coach. I specialise in tangible, actionable advice, not airy fairy suggestions. That said, there are a couple of things every business owner needs as a baseline to succeed.
So, what are they? And where does a small business coach come in?
Know where your business is going
As a small business coach, my mantra is all about making your business work for YOU. That means it’s working towards helping you reach your goals
Of course, that requires an idea of where you want to go!
If you ask me, the worst reason to start a business is for money. Yes, money is important. But it’s only a means to an end.
The more important question is whether you have an end in mind.
You’d be surprised by how many business owners don’t have a clue where they want their business to go!
Many of these business owners end up going to work because they have to. Without an overarching goal to work towards, their business drifts. The owner burns out, and after a couple years, decides to fold.
Needless to say, that isn’t ideal!
This goal doesn’t even have to be something lofty like “becoming the leading business in your industry”. It can be something as simple as earning enough money to retire early, or travel the world.
Build relationships with your team
Good people are the key to any successful business, big or small. And you know what they say: “people don’t quit jobs, they quit managers.”
The key takeaway? Build positive relationships with your staff!
Good relationships with your team is very important. You can’t do everything in your business on your own – you need a team to back you up.
And they’re not going to have your back unless you have theirs.
It sounds like a no-brainer. But as a small business coach, let me tell you that there’s a surprising number of business owners that seem to completely forget this.
Many of these businesses end up with staff that don’t feel like part of your team, and that they’re only there for business purposes. If you want loyal, solid and long-term staff that’ll stick with you through thick and thin, you need to treat them right.
Love what you do, and do what you love
At the risk of sounding trite or “life coach-ey”, do you enjoy what you do?
Your business is a means to an end, sure. That said, you shouldn’t be doing something that you hate!
Passion separates the okay business owners from the great ones. The love they have for their business will eventually inspire them to keep on going no matter how challenging the business journey will be.
I’ve noticed over the years that people who are in business for the money are prone to burnout. Things will get rough, especially during the first couple of years. Good business sense is one half of the equation when it comes to avoiding that.
The other is a non-financial purpose for staying in business. Without that, what’s stopping you from bailing when the going gets tough?
As a small business coach, I make no secret of my “tough love” approach. If your business doesn’t fit into your life, we’ll look at your options, or even an exit strategy.
And while we’re on the topic…
Boil every decision down to 2 things: money and time
Everything you do in business should come down to time and money. All your decisions should be looked at through this lens.
This is because time and money are the biggest priorities for any business owner. The point of your business is to empower you to live your ideal life. To make that work, you need time and money.
If you can’t make your mind up about something, look at it through the lens of time and money. Be pragmatic – if it’s not getting you at least one of these precious resources, I recommend reassessing your situation.
Many make the mistake of focusing solely on money. But what good is money if you’re not around to spend it?
While automating, delegating and getting the right staff to work for you incurs an unavoidable upfront fee, it also gives you precious time back. That’s time you can spend looking for further opportunities to grow your business grow.
Alternatively, that’s time you could spend leading a life outside of your business!
Get help from a small business coach in Melbourne – call Bruce Frame!
While admirable, you won’t know everything. Sometimes you need a little bit of outside help.
Do you want to become a better business owner but don’t know where to start?
If so, small business coaching might be just what you need.
As a small business coach, I specialise in helping owners of small and medium businesses get where they want to be in life. If there’s a mismatch between your ideal lifestyle and your business, I can come in and resolve that.
Unlike other business coaches, I don’t just look at improving your business. My focus is on improving you as a business owner. I give the lessons you need to learn and teach the skills you need to succeed – there’s a reason I pitch myself as a business owner coach first and foremost!
That’s what I’ve been doing for almost 10 years. I’ve helped countless business owners from different industries, most of them grew their business and became better business owners. Click here to see what they have to say.
Four 90-minute sessions – that’s all it takes to put yourself on the path to a better business… and a better life. Talk to Bruce Frame today at 0419 352 540 or use the online form to arrange a chat about where your business is.